Apia Anglers Utopia
Apia Anglers Utopia

Apia Anglers Utopia

The company was founded 2006, when I was interested in offshore jigging, and I made my own rods for myself and my friends that were compatible with PE line, which had appeared as a new material. PE line, which has an extremely low elongation rate compared to nylon line, instantly expanded...

The company was founded 2006, when I was interested in offshore jigging, and I made my own rods for myself and my friends that were compatible with PE line, which had appeared as a new material. PE line, which has an extremely low elongation rate compared to nylon line, instantly expanded the world of jigging possibilities and quickly became popular among anglers. However, since it was a method developed by anglers, rods compatible with PE lines were not yet on sale at the time, and Apia's starting point was a form that was almost self-made.

After that, we started developing sea bass rods, in 2013, "Foojin'go" was released to the world. As a latecomer to sea bass rods, we had to try our hand at everything, but what we learned from our offshore days was the "on-the-spot message".

With this philosophy as our pillar, we have continued to run with the desire to continue providing new value to the world. Meeting various anglers and gaining their cooperation, the collective voice of the field has become the framework that has formed Apia today.

Currently, Apia is becoming a place where talents from various fields gather, including ambassadors in the field. By adding their passion to the world-famous culture of "fishing," I'm sure new innovations will be born in the future.

Apia strives for greater heights and never stops evolving. Believe that this is the path to utopia.

Apia Co., Ltd.
Representative Director Yoshio Utsugi

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