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Vendor:PURE FISHING
Abu Garcia Elite Max Spinning Reels
The Abu Garcia Elite Max Spin reels are a great reel for the keen fisherman who wants a reel that will not break the bank but is still smooth and robust. The Abu Garcia Elite Max Spin reels have 6 stainless bearings making them...- $109.00
- $109.00
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Vendor:PURE FISHING
Abu Garcia Max 4 LP Baitcaster Reels
Better than ever – Abu Garcia engineering at MAXimum performance in the Abu Garcia® Max LP Reel. Now the MAX range is available in larger 40 and 60 sizes for tackling the toughest Aussie predators, cod and barra beware! Features 4 stainless steel HPCR...- From $279.00
- From $279.00
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Vendor:PURE FISHING
Abu Garcia Max Pro Spinning Reels
The Abu Garcia Max Pro Spinning Reel is ready to conquer. It boasts the same technology as some of Abu Garcia’s premier offerings, such as the Rocket line management and Rocket spool lip design for the ultimate in casting distance and accuracy. Building off...- $89.95
- $89.95
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Vendor:PURE FISHING
Abu Garcia Muscle Tip Rod & Reel Combo
The brand new range of Abu Garcia Muscle Tip combos feature integrated composite graphite blanks with solid glass tips for sensitivity and durability. All models feature stainless steel guides, Abu Garcia reel winches and are matched with MTS reels for trouble free performance, cast...- $89.95
- $89.95
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Vendor:PURE FISHING
Abu Garcia Pro Long Sleeve Fishing Jersey Shirt
The Abu Garcia pro long sleeve fishing jersey shirt has been developed for high performance angling. The light colour scheme is great for day out on the water in the sunny conditions. A collared and hooded shirt, along with a fitted solar tube are...- $59.95
- $59.95
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Vendor:PURE FISHING
Abu Garcia Veritas Casting Jigging Overhead Rod
The new range of Veritas 4.0 Jig rods. These new rods are feature packed and represent great value for money to cover all light jigging scenarios. Built on tried and tested Veritas 30-Ton extra high-density graphite blanks with Fuji stainless K-frame guides and Alconite...- $129.95
- $129.95
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Vendor:PURE FISHING
Abu Garcia Veritas Spinning Rods
Sensitivity or strength? Affordable price or top-notch performance? Have it all with the new Abu Garcia Veritas rods, the powerful white rod that has fish waving white flags. Compromising was never our strong suit. That’s why we designed the Veritas to be not only...- $129.95
- $129.95
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Vendor:PURE FISHING
Berkley Bait Wallet Black
Get your soft plastics or pre made fishing rigs organised into a simple grab and go solution with the Berkley bait wallet. Featuring five zip lock PVC pouches for bait storage and a mesh pocket to hold items such as packets of jig heads...- $16.95
- $16.95
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Vendor:PURE FISHING
Berkley Catch N Release Folding Landing Net
The Berkley Catch N Release Folding Landing Net is a versatile net suited for landing a wide range of species whilst not taking up large amounts of room in your boat. It features a folding frame design as well as an anodised frame for...- $119.95
- $119.95
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Vendor:PURE FISHING
Berkley Fish Measure Mat 130 cm
The Berkley Fish Measure Mat is brilliant to have on the boat or tackle bag perfect for measure the catch of the day and getting a nice fish photo for the memories. Features 130 cm rule for the biggest barra! PVC easy clean construction- $29.95
- $29.95
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Vendor:PURE FISHING
Berkley Gulp! Gel Rub On Scent 35 ml Tube
For over thirty years Berkley has been the global leader in scented bait technology. What started in 1985 now appears in the latest offering from Berkley - Gulp Gel rub on scent. The low viscosity gel embodiment allows for easy application to all dry...- $14.95
- $14.95
- Unit price
- per
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Vendor:PURE FISHING
Berkley Gulp! Sandworm Soft Plastic Lure 2in
The 2-inch Gulp Sandworm is an essential item in any tackle kit. You can use it light-weighted or with a 1/6oz jig head. Live worms are great bait in any Australian estuary, but the Gulp Sandworm is deadly on a wide variety of estuary...- $11.95
- $11.95
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Vendor:PURE FISHING
Berkley Insulated Fish Bag
The Berkley Insulated Fish Keeper Bag is perfect for any angler who wants to keep their catch fresh until they get back home. With its insulated interior, this bag keeps fish cool for hours. Its heavy-duty nylon construction is designed to withstand rugged use,...- From $99.00
- From $99.00
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Vendor:PURE FISHING
Berkley Long Reach Pilers 11"
The Berkley® Fishin’ Gear 11 inch Long Reach Pliers are the perfect pair of pliers for getting to those hard to reach spots! Featuring a long nose design and serrated jaw, these pliers will offer a strong grip and are suitable for a range...- $39.95
- $39.95
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- per
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Vendor:PURE FISHING
Berkley Nitro Elevator Jig Heads
Berkley’s Nitro Elevator Heads are a unique jig head designed to get your soft bait down deep whilst allowing for a natural bait presentation. Featuring a heavy duty Yakiba hook and ring, Berkley Elevator Jig Heads allow your soft bait to get down fast...- From $13.95
- From $13.95
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Vendor:PURE FISHING
Berkley Powerbait Nemesis Soft Plastic Lure 3 in
Berkley Powerbait Nemesis lures are some of the most powerful performers. This new design combines a V shaped body with curly tail to maximise vibration, body roll and action. It works great to draw fish in whether you’re retrieving it fast or slow. It’s...- $9.95
- $9.95
- Unit price
- per
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Vendor:PURE FISHING
Berkley Powerbait Power Grub Soft Plastic Lure 2.5 in
The Berkley PowerBait Grub Lure draws in fish and makes them hold on for dear life! The PowerBait formula is proven to make fish hold on 18 times longer. This grub lure uses a thin tail material that lets it work at ultra-slow speeds....- $9.95
- $9.95
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Vendor:PURE FISHING
Berkley Powerbait Sandworm Soft Plastic Lure 2.5 in
Most estuary species love a well-presented worm moving through the water column, and the Berkley Powerbait Sandworm looks just like the real deal! The range features six translucent colours and Powerbait scent added to every packet to ensure the fish hold on. Each sand...- $9.95
- $9.95
- Unit price
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Vendor:PURE FISHING
Berkley Powerbait Shrimp Soft Plastic Lure 2in
The Berkley PowerBait Shrimp is the newest addition to the PowerBait range - Designed and created in the Berkley Fish Research Labs in Spirit Lake, USA. After many different profiles were tested, the R&D team discovered that fish were more attracted to the shrimp...- $9.95
- $9.95
- Unit price
- per
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Vendor:PURE FISHING
Berkley Pro Long Sleeve Fishing Jersey Shirt
The Berkley Pro long sleeved fishing jersey shirt designed for anglers spending full days on the water throwing lures who need performance clothing to suit. Designed for long lasting performance and comfort, this range combines durability, functionality and style all in the one package. FeaturesMade of 82%...- $59.95
- $59.95
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- per
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Vendor:PURE FISHING
Berkley Pro Nail Weights
Berkley’s Nitro Pro Nail Weights are a must have accessory for any soft plastic angler looking to increase the weight of their presentation without changing jig head size or swapping to a heavier lure. Available in two different sizes, Berkley’s Nitro Pro Nail Weights...- $10.95
- $10.95
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Vendor:PURE FISHING
Berkley Shimma Shrimp Soft Vibe Lure 65mm Shrimp
The Berkley Shimma Shrimp takes the world of soft vibe lures to a whole new level! The new range of prawn-imitation soft vibes has been designed to mimic the kicks and flicks of a swimming prawn, and is a highly attractive target to many...- $15.95
- $15.95
- Unit price
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Vendor:PURE FISHING
Berkley Snapper Retractable Landing Net
The Berkley Retractable Landing Net has an anodized finish and is UV stabilised, so it can withstand any weather conditions thrown its way. It is also super-strong, so lifting in a fish of a lifetime won’t be an issue. There’s nothing worse than losing...- $119.95
- $119.95
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Vendor:PURE FISHING
Berkley Tackle Backpack With 4 Tackle Trays
The Berkley Tackle Backpack with 4 Trays is the perfect accessory for anglers looking for a practical and convenient way to carry their fishing gear. This durable backpack is made with high-quality nylon and polyester materials that are designed to withstand the rigors of...- $99.00
- $99.00
- Unit price
- per
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Vendor:PURE FISHING
Berkley X Super Smooth X8 Braid 150 m Spool
Utilising the latest technology, Berkley X Super Smooth Braid raises the bar! Made in the USA and designed to deliver high performance and long-distance casting through the latest 8-carrier technology. Berkley X Super Smooth is thin, has great knot strength and displays superior handling...- $39.95
- $39.95
- Unit price
- per
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Vendor:PURE FISHING
Berkley X Super Smooth X8 Braid 300 m Spool
Utilising the latest technology, Berkley X Super Smooth Braid raises the bar! Made in the USA and designed to deliver high performance and long-distance casting through the latest 8-carrier technology. Berkley X Super Smooth is thin, has great knot strength and displays superior handling...- $69.95
- $69.95
- Unit price
- per
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Vendor:PURE FISHING
Berkley X Super Smooth X8 Braid 500 m Spool
Utilising the latest technology, Berkley X Super Smooth Braid raises the bar! Made in the USA and designed to deliver high performance and long-distance casting through the latest 8-carrier technology. Berkley X Super Smooth is thin, has great knot strength and displays superior handling...- $99.00
- $99.00
- Unit price
- per
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Vendor:PURE FISHING
Fin-Nor Lethal Star Drag Overhead Reels
Affordable versatility with excellent castability were our main focuses when designing the Fin-Nor Lethal™ Star Drag series. You can troll, bottom fish, or pitch live baits with this all-aluminum workhorse. The hybrid-ceramic bearings offer superior free-spool and the carbon fiber drag system provides plenty...- From $209.00
- From $209.00
- Unit price
- per
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Vendor:PURE FISHING
Frabill Conservation Clear Mesh Landing Net
The Frabill Conservation Clear Mesh Landing Net 36 in is a must-have for the avid catch and release angler. Featuring a POW'R LOC yoke with a magnetic lock, the landing net locks firmly in place when extended, and the strong grip handle and frame...- $149.95
- $149.95
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- per
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Vendor:PURE FISHING
Owner Jobu Big Game Fish Hooks
Extreme offshore game fishing calls for Owner Jobu Hooks. Being a hook with a high carbon makeup, Jobu hooks are superior in all categories, strength by diameter, sharpness, and weight. With a triple edged cutting point, 3X stronger shank design and a ringed eyelet...- $29.95
- $29.95
- Unit price
- per
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Vendor:PURE FISHING
Owner Plugging Single Hooks
Unlike traditional single hooks, the Owner Single Replacement Hook is built with a turned eye, which allows it to sit in-line with the body of the bait for a more streamlined and snag less presentation. Features Super Sharp Needle PointMade with 3x stronger wire TAFF wire...- $13.95
- $13.95
- Unit price
- per
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Vendor:PURE FISHING
Penn Ally Spinning Rods
Designed for the boat angler looking for dependability above all else. PENN Ally rods are factory designed to match up with multiple series of PENN reels. With Graphite Core Construction (GCC) and Solid Tip Technology (STT) incorporated into the blank design delivering durability while maintaining...- $89.95
- $89.95
- Unit price
- per
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Vendor:PURE FISHING
Penn Battle III Spinning Reels
Built classic PENN tough, Battle III meets the expectations of saltwater anglers as a true workhorse reel with incredible strength, smoothness and durability for its category. Incorporating the big-ticket item: PENN’s proprietary CNCGear™ Technology, Battle III’s gears are cut to exact tolerances from a...- From $199.00
- From $199.00
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- per
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Vendor:PURE FISHING
Penn Fathom II Lever Drag Overhead Reel
Featuring a Full Metal Body for durability, the Fathom® II Lever Drag series offers power and speed in a lightweight package. Now with a new cosmetic and a variety of updates including the Pull-To-Turn preset knob to eliminate accidental changes to the drag. These reels...- From $299.00
- From $299.00
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Vendor:PURE FISHING
Penn Fierce IV Spinning Reels
PENN® Fierce® IV reels are one of the best value saltwater spinning reels in our portfolio. Featuring a high strength Full Metal Body and graphite rotor, 4 sealed stainless steel ball bearings, instant anti reverse bearing and PENN’s proven HT-100 drag, theFierce® IV can...- From $129.95
- From $129.95
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- per
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Vendor:PURE FISHING
Penn Fierce Spin Combo
The PENN® Fierce® III combo can handle anything inshore or nearshore, with the reel packing a full metal body and sideplate along with PENNHT-100™ carbon fiber drag washers. A 4+1 shielded stainless steel ball bearing system ensures smooth retrieves while the heavy-duty aluminum bail...- $179.95
- $179.95
- Unit price
- per
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Vendor:PURE FISHING
Penn Fishing Pro Long Sleeve Fishing Jersey Shirt
The PENN Pro fishing long sleeve jersey shirt is stylish, comfortable and UV resistant. Perfect for fisho's, boaties and avid outdoor enthusiasts. Its made from a UPF 50-rated, moisture-wicking material, so you stay dry and protected against the suns harmful UV rays. This fabric also...- $59.95
- $59.95
- Unit price
- per
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Vendor:PURE FISHING
Penn Gimbal Belt
The Penn Gimbal Belt will provide all the support you need when the fish begin to hit Pre Cambrian proportions. The Penn Fishing Gimbal Belt is moulded for comfort and control. The Velcro straps are easy to fit and remove, as well as super...- $39.95
- $39.95
- Unit price
- per
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Vendor:PURE FISHING
Penn International VISW Overhead Trolling Reels
The PENN International VI series is designed and manufactured in the USA of domestic and imported components. Precision machined from high-strength, lightweight, aircraft grade aluminium in our Philadelphia machining centre. Our experienced crew has been designing and producing durable, high-quality reels in this facility...- From $990.00
- From $990.00
- Unit price
- per
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Vendor:PURE FISHING
Penn International VISX Overhead Trolling Reels
The PENN International VI series is designed and manufactured in the USA of domestic and imported components. Precision machined from high-strength, lightweight, aircraft grade aluminium in our Philadelphia machining centre. Our experienced crew has been designing and producing durable, high-quality reels in this facility...- From $990.00
- From $990.00
- Unit price
- per
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Vendor:PURE FISHING
Penn Neoprene Overhead Reel Cover
Protect your investment with PENN Neoprene Reel Covers. Made from a durable 5mm neoprene material with triple stitched seams that will guarantee your reels remain protected. Secured with hook and loop closure to allow for an ergonomic fit with sizes to suit all PENN...- From $14.95
- From $14.95
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- per
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Vendor:PURE FISHING
Penn Neoprene Spin Reel Cover
Protect your investment with PENN Neoprene Reel Covers. Made from a durable 5mm neoprene material with triple stitched seams that will guarantee your reels remain protected. Secured with hook and loop closure to allow for an ergonomic fit with sizes to suit all PENN...- From $22.95
- From $22.95
- Unit price
- per
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Vendor:PURE FISHING
Penn Ocean Assassin Overhead Game Fishing Rods
PENN Ocean Assassin Game rods feature SLS3 blank construction. SLS3 construction uses inner and outer spiral wrap layers of carbon fiber to sandwich middle layers of alternating longitudinal carbon and glass. The spiral wraps maintain a round cross section in the blank when under load which helps the...- From $349.95
- From $349.95
- Unit price
- per
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Vendor:PURE FISHING
Penn Prevail II Surf Spinning Rod
The Prevail name has carved a legendary reputation in rock and beach circles for a reason. It’s not often you can find everything you want in a high-end surf rod, without spending a fortune. The new PENN® Prevail® II series have been refined to...- From $259.95
- From $259.95
- Unit price
- per
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Vendor:PURE FISHING
Penn Pro Cap
The PENN Pro Cap delivers stylish protection from the hot sun. Its classic 5-panel design ensures a comfortable fit for most head sizes, while the signature PENN logo on the front adds a stylish touch. Perfect for a long day out on the water,...- $19.95
- $19.95
- Unit price
- per
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Vendor:PURE FISHING
Penn Pro Fitted Solar Tube
Designed to provide maximum sun protection and comfort, the PENN Pro Fitted Solar Tube is an ideal selection for those embarking on lengthy fishing trips. It offers long-lasting functionality and a stylish design to meet the needs of today's anglers in even the toughest...- $17.95
- $17.95
- Unit price
- per
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Vendor:PURE FISHING
Penn Pro Long Sleeve Hooded Fishing Jersey Shirt
The Penn Pro Hooded Jersey range of fishing shirts are comfortable and UV resistant. Designed with your safety and comfort in mind, the Penn Pro Hooded Jersey is an ideal choice for outdoor activities. Its UPF 50 rating and moisture wicking fabric provide reliable...- $69.95
- $69.95
- Unit price
- per
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Vendor:PURE FISHING
Penn Pursuit IV Spinning Reels
The PENN Pursuit IV features a durable construction and the smooth gear system anglers expect from PENN. The machined and anodised aluminium spool along with an ultra lightweight, corrosion-resistant graphite body and powerful HT-100 drag system makes the Pursuit IV great value for money...- From $99.00
- From $99.00
- Unit price
- per
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Vendor:PURE FISHING
Penn Recon Spinning Rods
Designed to tackle anything you throw at it, the PENN Recon rod range combines reliability and performance to deliver a rod series perfect for targeting nearshore and inshore species. Equipped with quality Fuji® O Guides and a custom moulded reel seat, the Recon range...- From $99.00
- From $99.00
- Unit price
- per
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Vendor:PURE FISHING
Penn Reel Oil and Grease Angler Pack
The PENN Reel oil and grease pack includes one container of clean white grease and one container of precision reel oil. This set is great for keeping any reel in a smooth operating condition. The white grease is great for main gearing and the oil works well with all other small...- $19.95
- $19.95
- Unit price
- per